Category: Cancer Awareness

Interview #08

17/10/2019

Breast Cancer - A Basic Understanding
(Focus: India)

Cancer awareness is a continuous exercise that requires a multi-dimensional approach and proactive involvement of every stakeholder. Oncofocus, being a management consulting and research firm, will be publishing every month a short interview with leading Oncologists across the APAC region on a particular Cancer type. The main objective of these interviews is to learn the "What, Why, How" of the present state of cancer management directly from the treaters.

October being the Breast Cancer Awareness Month, we have dedicated two posts in our Cancer Interview series towards breast cancer awareness. In the fourth post of our Oncology interview series, our analyst Shimi Manayath Panakkal connected with Dr Aparna S, Consultant Medical Oncologist from Sahyadri Narayana Multi-specialty Hospital, Shimoga, Karnataka, India and discussed about breast cancer in general.

Cancer does not occur in one day; it takes decades to grow and exhibit the symptoms. By conducting mammography, we can pick up breast cancer at an early stage, even before signs and symptoms present

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Interview #07

17/10/2019

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Breast Cancer - A Basic Understanding
(Focus: Australia)

Cancer awareness is a continuous exercise that requires a multi-dimensional approach and proactive involvement of every stakeholder. Oncofocus, being a management consulting and research firm, will be publishing every month a short interview with leading Oncologists across the APAC region on a particular Cancer type. The main objective of these interviews is to learn the "What, Why, How" of the present state of cancer management directly from the treaters.

October being the Breast Cancer Awareness Month, we have dedicated our next two posts in our Cancer Interview series on Breast Cancer Awareness. Our analyst Ms. Shilna Kunnath connected with Dr Bhaumik Shah, Consultant Medical Oncologist from Aurora Specialists Care, Melbourne, Australia and discussed about the basics of breast cancer from the perspective of Australia.

In Australia, there is a nationalized screening of breast cancer... everybody above the age of 50 gets a free mammogram...there is a 95% cure rate in breast cancer, as it is detected in early stages

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Interview #06

12/9/2019

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Lymphoma – A Basic Understanding
(Focus: India)

Cancer awareness is a continuous exercise that requires a multi-dimensional approach and proactive involvement of every stakeholder. Oncofocus, being a management consulting and research firm, will be publishing every month a short interview with leading Oncologists across the APAC region on a particular Cancer type. The main objective of these interviews is to learn the "What, Why, How" of the present state of cancer management directly from the treaters.

September being the Lymphoma Awareness Month, we decided to focus on lymphoma, in the second post of our cancer interview series. Our analyst Ms. Shilna Kunnath connected with Dr Anil Kumar MR, consultant radiation oncologist and CEO of Bangalore Cancer Centre and discussed about lymphoma in general.

The advent of rituximab itself changed the prognosis of Non-Hodgkin’s lymphoma. Being a very specific, chimeric monoclonal antibody, it targets only the cells expressing CD20 marker.

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Interview #04

9/8/2019

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Lung Cancer – A Basic Understanding
(Focus: Malaysia)

Cancer awareness is a continuous exercise that requires a multi-dimensional approach and proactive involvement of every stakeholder. Oncofocus, being a management consulting and research firm, will be publishing every month a short interview with leading Oncologists across the APAC region on a particular Cancer type. The main objective of these interviews is to learn the "What, Why, How" of the present state of cancer management directly from the treaters.

As August 01 is marked as the World Lung Cancer Day, our analyst Ms. Rihana Kuniyilakath connected with Dr Vaishnavi Jeyasingam, clinical oncologist from Hospital Kuala Lumpur, a government tertiary referral hospital, that serves as a flagship hospital of the Malaysian public healthcare system

... newer drugs like osimertinib, alectinib, crizotinib etc. are also available ... Some of these molecular therapies have exorbitant prices and are beyond the reach of average citizens.

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Cervical Cancer Awareness Study

11/9/2017

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Messaging Applications as Healthcare Market Research Tools in India

Authors: A. Shukla, R.M. Dokala, J.R. Philomen

Study Limitations: Low sample size, uneven geographic distribution, appeal of the advert not accounted, and personal network strength in case of messengers

Digitization has opened new avenues for Healthcare market research in India

India, in the last few years, has seen fast-paced digitization, driven by increasing internet coverage and low-cost smartphones. As a result, social networking and messaging applications like Facebook, Twitter, and WhatsApp have emerged as mediums of choice for networking, and sources of information.

The Healthcare market researchers in India, like their global counterparts, have been increasingly employing digital research tools to reach relevant respondents. However, as far as our understanding goes, social messaging applications like WhatsApp and Facebook Messenger are not yet widely utilized for Healthcare market research in India.

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All work and no blog will make us dull blokes!

Interview #08

Breast Cancer - A Basic Understanding
(Focus: India)

Interview #07

Breast Cancer - A Basic Understanding
(Focus: Australia)

Interview #06

Lymphoma – A Basic Understanding
(Focus: India)

Interview #04

Lung Cancer – A Basic Understanding
(Focus: Malaysia)

Cervical Cancer Awareness Study

Messaging Applications as Healthcare Market Research Tools in India

Categories

Subscribe to our Newsletter

All work and no blog will make us dull blokes!

Interview #08

Breast Cancer - A Basic Understanding​​(Focus: India)

Interview #07

Breast Cancer - A Basic Understanding​​(Focus: Australia)

Interview #06

Lymphoma – A Basic Understanding​​(Focus: India)

Interview #04

Lung Cancer – A Basic Understanding(Focus: Malaysia)

Cervical Cancer Awareness Study

Messaging Applications as Healthcare Market Research Tools in India

Categories

Subscribe to our Newsletter

Breast Cancer - A Basic Understanding
(Focus: India)

Breast Cancer - A Basic Understanding
(Focus: Australia)

Lymphoma – A Basic Understanding
(Focus: India)

Lung Cancer – A Basic Understanding
(Focus: Malaysia)