So it is said that if you know your enemies and know yourself, you can win a hundred battles without a single loss. If you only know yourself, but not your opponent, you may win or may lose.If you know neither yourself nor your enemy, you will always endanger yourself. - Sun Tzu from Art of War
Conference Intelligence
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Conferences are ‘THE’ events when it comes to competitive intelligence. The Oncofocus conference coverage team has extensive experience in covering major international oncology conferences. Our reports bring out insights on:
- Physicians evolving perceptions - Shift in competitive landscape - Competitor brand positioning strategy - Updates on key clinical trials - Emerging research hypotheses Our hybrid delivery model (offshore – onsite) enables us to promptly respond to client’s requirement at the conference. |
Continuous Monitoring
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In the era of search engines, bio-pharma executives have instant access to mind boggling amount of information, lot of which is not relevant to their task at hand.
Our Continuous Monitoring team is well – trained in removing wheat from the chaff and diligently ascertain the ‘relevancy’ of information by evaluating it against client’s strategic objectives. This enables us to deliver relevant information along with its strategic impact on continual basis. |
Clinical Trial Analysis
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Analysis of clinical trials is a key piece of a competitive intelligence project. Our team is experienced in analyzing clinical trials to yield insights on:
- Pipeline intensity - Potential label expansion strategies - Recruitment hotspot map - Emerging clinical benchmarks - Patient stratification strategies Additionally, our proprietary tool allows us to capture clinical trial data points from various registries in a standard format, which enables us to invest time in analyzing clinical trials and deliver reports quickly. |
Publication Analysis
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No competitor move is random or a coincidence. A highly scientific activity like publications in peer-reviewed journals is a well-thought strategy and is planned much in advance. Using our in-house tools, Oncofocus can perform systematic analysis of scientific publications to reveal rich insights on following:
- The type of data presented and the order of publications (key clinical data, mutation assessment,demographic cut, cost benefit analysis) - The length and breadth of evidence - The timing of publication - Identification of KOLs |